Like any area of our lives, we make mistakes. It is natural too to make some few mistakes when it comes to SEO campaigns. These mistakes can be intentional or unforeseen. The bottom-line is that mistakes will cost your business a huge deal, from Google de-indexing your website to low

Digital marketing is an inseparable part of many businesses’ marketing efforts. Doing marketing on the internet means you gain access to several instruments and tools that let you reach out to millions of potential customers without breaking the marketing budget. Just like conventional marketing, digital marketing needs to be used

Fintech — shorthand for financial technology — has seen exponential growth in the last year. As many as six data-driven startups achieved “unicorn” status with values over $1 billion, and the industry raised a collective $31 billion in funding. With nothing to suggest their popularity will wane in 2018, their

One of the main goals of Internet users is to search for information. Algorithms of search engines are aimed at morphological and lexical analysis of text content in order to determine its usefulness to a particular audience. The content (text and graphics content of the resource in the form of