Apple yesterday officially unveiled its Apple TV Plus streaming platform that will rival the likes of Netflix, Disney, Hotstar, Amazon Prime Video in India. Users in India will be able to access the service starting November 1 for just ₹99 ($4.99 in the US) per month. In addition, potential users can take advantage of a 7-days free trial to see if they like the content or not.
Apple TV+ will be available via the Apple TV app on select 2018, 2019 and newer Samsung smart TVs, and on Amazon Fire TV, LG, Roku, Sony and VIZIO platforms in the future. The major highlight of the event came from CEO Tim Cook who said people who buy an iPhone, iPad, Apple TV, iPod Touch or Mac after the announcement will get one year of Apple TV Plus free. The offer also applies to refurbished models, including devices from the iPhone Upgrade Program. It will be available in all countries where Apple TV Plus launches. Unfortunately, this offer won’t be extended to current Apple device owners.
Apple’s head of Worldwide Video, Zack Van Amburg, said, “With Apple TV+, we are presenting all-original stories from the best, brightest and most creative minds, and we know viewers will find their new favorite show or movie on our service. Each Apple TV+ original offers its own unique story, fresh perspective, and powerful message — all meant to entertain, connect and inspire cultural conversations.”
The list of shows include The Morning Show, See, For All Mankind, Dickinson, Helpsters, Snoopy in Space, Ghostwriter, The Elephant Queen, and an unannounced project from Oprah Winfrey. It was earlier reported that Apple is spending close to $15 million per episode on The Morning Show and See.